The Fat Jewish and the creator of 'White Girl Problems' explain how to get more followers

Two popular social media accounts have joined forces and launched a brand of wine called White Girl Rosé, leveraging their millions of followers to help market it. We asked Tanner Cohen, one of the men behind "White Girl Problems," and Josh "The Fat Jewish" Ostrovsky for some tips on how to gain more followers on social media.

Produced by Chris Snyder

Follow TI:On Facebook

Join the conversation about this story »